Natural hair styling products have moved past vague marketing claims and into formulas that name their ingredients, their counts, and their purpose. Highland US builds its styling range around two products, a pomade and a cream, each built with a short ingredient list and a stated job to do for hair and scalp. The following sections walk through what separates this kind of formula from a conventional styling aisle, and how the two products work on their own and together.
What Sets Natural Hair Styling Products Apart
Conventional styling waxes and gels often lean on synthetic polymers and fragrance loads to create hold, with little attention paid to what happens to hair and scalp over time. Natural hair styling products take a different approach, favoring botanical bases and shorter ingredient decks over long chemical lists. Highland US frames its pomade and cream this way, each built on a formula with a defined, limited ingredient count rather than an open-ended list.
That distinction matters because a shorter formula is easier to evaluate. A pomade with 9 named ingredients can be checked and understood, while a generic styling wax with dozens of unlisted additives cannot. This is the baseline It works from across its styling line.
Glacial Clay Pomade: Medium Hold Without Compromise
Glacial Clay Pomade is described by Highland US as a low shine, medium hold formula packaged in a 2.1oz / 60ml tin. It is positioned as reworkable, meaning the hold can be restyled through the day rather than setting hard and staying fixed. The brand states the formula uses 9 all-natural ingredients, a number it repeats across its own product pages for this item specifically.
The brand also notes that the pomade is intended to add body and volume where hair is thin or fine, while still allowing natural movement and the ability to touch hair without disrupting the style. It is marketed as suited to styles ranging from natural texture work to a slicked-back finish. Highland US backs the product with a refund guarantee if a customer is not satisfied, a detail stated directly on the product page.
Glacial Cream: Lightweight Conditioning and Frizz Taming
Glacial Cream sits in a different lane within the same range. It comes in a 2.5oz / 75ml tube, housed in 100% recyclable aluminum packaging, and is described as a low-hold, matte finish formula. Rather than prioritizing strong hold, the cream is framed as a multitasker aimed at conditioning hair and taming frizz while enhancing natural texture.
According to the brand, the cream was developed for hydration and smooth styling rather than maximum control. That makes it a candidate for curlier or wavier textures where frizz reduction and definition matter more than a stiff hold. The formula is also described as science-backed, a phrase the brand pairs consistently with its natural ingredient claims.
How the Glacial Styling Bundle Works Together
The brand sells the pomade and cream together as the Glacial Styling Bundle, pairing the medium-hold pomade with the lightweight cream in a single purchase. The brand describes this pairing as a duo for styling versatility, usable together or on their own depending on the desired look. This bundling reflects a practical reality: hold and conditioning serve different purposes, and combining both gives more flexibility across a week of different styles.
Beyond the two styling products, Highland US also connects this bundle conceptually to its wider lineup, which includes The Wash and The Condish. The Hero Hair Kit, for example, bundles The Condish, The Wash, and a choice of styling product, pointing to a broader system built around cleansing, conditioning, and styling rather than a single isolated item.
Botanicals and Natural Ingredients in Highland’s Formula
Across its product pages, Highland US repeatedly emphasizes botanicals as the backbone of its styling formulas. The brand states that the pomade is packed with botanicals intended to boost hair and scalp health, not just deliver cosmetic hold. The cream carries a similar framing, described as earth-based and developed for conditioning and definition rather than hold alone.
The following points summarize the stated ingredient and benefit claims tied to the two styling products.
- Glacial Clay Pomade is formulated with 9 all-natural ingredients designed to deliver medium hold with low shine.
- The pomade formula is described as boosting hair and scalp health with each use rather than only coating the hair strand.
- Glacial Cream is built around a hydration-focused, earth-based formula aimed at conditioning and smoothing.
- The cream is packaged in 100% recyclable aluminum, tying the ingredient philosophy to the packaging choice as well.
- Both products are marketed as reworkable or low-hold rather than fixed, allowing hair to be restyled without reapplying product.
Taken together, these claims position natural hair styling products from It as formulas meant to do double duty, shaping hair while also supporting the scalp underneath it.
Real Results Across Hair Textures
Highland US highlights customer feedback across a range of hair types rather than a single texture. One review describes the pomade delivering a slick-back style that still allows touching hair without a crunchy feel. Another customer with curly hair describes the cream as reducing frizz to a manageable level while providing supple hold and moisture.
A separate testimonial focuses on thin, fine hair, noting that the pomade helps strands appear fuller while retaining natural movement. These accounts span straight, curly, and fine textures, suggesting the two-product system is marketed toward a broad range of hair types rather than one specific texture. The brand backs its styling line with thousands of collected reviews across its product pages, reinforcing the breadth of the feedback it showcases.
Across both products, the throughline is a preference for short ingredient lists, stated hold levels, and scalp-focused claims over vague promises. For anyone comparing natural hair styling products, Highland US offers a clear look at what each formula contains and what role it is meant to play.